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Video Advertising – the Targeting Dilemma

Our co-founder, Eric Franchi, took part in a panel at OMMA Global yesterday that got to the heart of an important topic in digital video adv...

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advertising + brand + data + digital + frequency + Nielsen + online + panel + reach + targeting + TV + Undertone

The Game Changer: Nielsen Strengthens Cross-Platform Advertising Opportunities

Earlier this week, Nielsen stopped by our offices to officially introduce its latest targeting solution to our team.  As one of the six par...

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