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Creative

Creative Best Practices: How to Design Engaging and Effective Digital Ads

Undertone released Creative Best Practices for High Impact on November 23rd. Jeff Ortegon, our Creative Director, explains Undertone’s hig...

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Creative + HTML5

Have no fear, HTML5 is here

In the old “desktop” world, Adobe’s Flash was always perceived as the “hero.” For 19 years, Flash helped advertisers develop uniqu...

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Creative

High Impact Advertising Across Screens: New Research

Here at Undertone, we’ve long believed that large-canvas, impactful ad formats are necessary to create standout digital experiences for br...

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Creative + Media + Technology

A Strategy Change for Undertone?

Since taking on the CEO role of Undertone in May, I’ve been asked several times if the transition is a signal of change in strategy for th...

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Creative

Is Your Content Working Its Hardest For You?

Earned media and social activity are more important than ever for brand advertisers—and up to 90% of brands are now using content marketin...

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