With the decline of cookies, many marketers have become overly focused on 3rd party data (audience targeting), rather than focusing on a...
Year: 2019
Creative
10 Tips to Create Highly-Engaging Digital Creative
Creative matters. The best examples evoke the types of intense emotions that connect consumers with brands. It’s the difference betwee...
by Undertone
Uncategorized
Giving Women Confidence to Take On Their Careers
On November 6, Undertone partnered with Lucky Forks, a social responsibility service, on an event coordinated with Maybelline, Wavemaker and...
by Undertone
High Impact + Social Media
Announcing our new partnership with Spaceback
Undertone is excited to announce our partnership with Spaceback, the first platform to deliver the engagement of social with the efficiencie...
by Undertone
Content
Content meets distribution at scale
Content meets distribution at scale As we move into 2020, digital audiences are savvier than ever. Brands need to provide a more meanin...