Author: Jared Skolnick

Yesterday, MediaPost published a piece by Ari Rosenberg titled "A Dose of Reality." He writes, “It’s official: online advertising is sc...

The industry is calling for standards around viewabilty—and we're stepping up. Here's Undertone's take on the viewability landscape, where...

On December 6, Undertone and IPG Lab co-hosted a webcast to present our new research on the drivers of standout video experiences. Missed it...

At Undertone, we pride ourselves on delivering the best possible brand experiences across different digital ad formats, including video. But...

In digital video there is often a significant difference between the ads brands think they are buying and the ads that are actually being de...