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Blog

Digital advertising needs to put the user first

Eric Franchi speaks to the importance of focusing on user experience to drive true engagement and success in a rapidly changing industry.

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Influencer Marketing

The Real Value Of Influence

A version of this piece ran in MediaPost on April 27, 2018.  What you heard is true: Advertisers and brands love influencer marketing....

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Publisher

What Facebook’s Changes Mean For Publishers

Haven’t heard about the recent Facebook algorithm changes? Well, then you must not be a publisher. These changes have led to the quick dem...

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Awards

Undertone Named Finalist for OMMA Awards

Exciting news! Three of our campaigns have been selected as finalists for the 2017 OMMA Awards! The OMMA Awards recognize agencies and ma...

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Creative

Creative Best Practices Designed to Sell

Undertone’s high impact ads have proven time and time again to drive results for our clients and elicit buyer-intent within consumers. The...

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Product

Meet: Expandable Adhesion.

Mobile, High Impact, Effective. Undertone’s new mobile high impact unit, Expandable Adhesion, has been in market for six months and won...

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