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Blog

UNDERTONE CONTINUES COMMITMENT TO BRAND SAFETY AND TRANSPARENCY BY JOINING TWO KEY INDUSTRY GROUPS

We’re proud to announce a couple of exciting developments across the organization that demonstrate Undertone’s commitment to brand safety, transparency, and being an integral part of the advertising ecosystem.

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Industry + Multicultural

Multicultural Marketing in 2018: Exciting Opportunities Still Abound for Brands in this Growing Demographic

As we prepare for this year’s Portada NYC conference—one of the largest multicultural-focused conferences in the industry—I thought th...

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Industry + Uncategorized

Undertone Continues Commitment to Brand Safety and Transparency by Joining Two Key Industry Groups

We’re proud to announce a couple of exciting developments across the organization that demonstrate Undertone’s commitment to brand safet...

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Influencer Marketing

The Real Value Of Influence

A version of this piece ran in MediaPost on April 27, 2018.  What you heard is true: Advertisers and brands love influencer marketing....

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Publisher

What Facebook’s Changes Mean For Publishers

Haven’t heard about the recent Facebook algorithm changes? Well, then you must not be a publisher. These changes have led to the quick dem...

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Awards

Undertone Named Finalist for OMMA Awards

Exciting news! Three of our campaigns have been selected as finalists for the 2017 OMMA Awards! The OMMA Awards recognize agencies and ma...

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