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Digital advertising needs to put the user first

Eric Franchi speaks to the importance of focusing on user experience to drive true engagement and success in a rapidly changing industry.

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What Facebook’s Changes Mean For Publishers

Haven’t heard about the recent Facebook algorithm changes? Well, then you must not be a publisher. These changes have led to the quick dem...



Undertone Named Finalist for OMMA Awards

Exciting news! Three of our campaigns have been selected as finalists for the 2017 OMMA Awards! The OMMA Awards recognize agencies and ma...



Creative Best Practices Designed to Sell

Undertone’s high impact ads have proven time and time again to drive results for our clients and elicit buyer-intent within consumers. The...



Meet: Expandable Adhesion.

Mobile, High Impact, Effective. Undertone’s new mobile high impact unit, Expandable Adhesion, has been in market for six months and won...


Influencer Marketing + Uncategorized

Did a Kardashian Kill Influencer Marketing? Not Even Close.

In a post-Fyre Fest world, the cracks in, what is consistently referred to as influencer marketing, are looking less like cracks and more li...


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