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brand + Industry

Lessons from BIMA

In November 2018, the Boston Interactive Media Association (BIMA) invited Undertone’s CRO Danielle Rollo to sit down with marketing leader...

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Industry + Multicultural

Multicultural Marketing in 2018: Exciting Opportunities Still Abound for Brands in this Growing Demographic

As we prepare for this year’s Portada NYC conference—one of the largest multicultural-focused conferences in the industry—I thought th...

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Industry

Undertone Continues Commitment to Brand Safety and Transparency by Joining Two Key Industry Groups

We’re proud to announce a couple of exciting developments across the organization that demonstrate Undertone’s commitment to brand safet...

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Industry + Uncategorized

4 best practices to move the needle on digital advertising

Depending on whose statistics you believe, the average American sees between 3,000 and 5,000 branding messages every single day. And yet, if...

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Industry

Nothing Matters at CES 2017 Without the Smartphone

I can’t remember the last time I sat down at my desk and actually typed something on my laptop. These days, most of my work is done on my ...

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