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Influencer Marketing

What does Instagram’s ‘like ban’ mean for influencers?

Instagram has started hiding likes in certain countries to address the growing concerns over mental health issues for users who are practica...

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Influencer Marketing

The Real Value Of Influence

A version of this piece ran in MediaPost on April 27, 2018.  What you heard is true: Advertisers and brands love influencer marketing....

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Influencer Marketing + Uncategorized

Did a Kardashian Kill Influencer Marketing? Not Even Close.

In a post-Fyre Fest world, the cracks in, what is consistently referred to as influencer marketing, are looking less like cracks and more li...

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