YOUR FUTURE. IN SYNC.

End fragmented messaging with a beautifully synchronized solution that isn’t limited by channels and walled gardens. It’s time to engage, respect and persuade consumers, not frustrate them with ads that are out of synch. This is the smart, connected layer that’s been missing. Your digital budget works harder to inspire interaction throughout the funnel with our Synchronized Digital Branding. We deliver a strategic mix of formats that grab attention and create urgency cross-screen and cross-device – anywhere within our network. No cookies, or pixels required.

BRAND SOLUTIONS

THE ART OF DIGITAL TRANSLATION

 

Creativity holds hands with technology at Pixl Studios. Our right brain/left brain experts in design and development take brand campaigns and re-create them as high-performing digital assets that consistently outperform benchmarks and KPIs.

Embrace the Ad Builder of the future for fast, fully-responsive units — from mobile to video to high-impact interstitials to lean ads and in-line units – that flourish cross-screen and cross-device.

Our proprietary technology enables 1st and 3rd party event tracking and programmatic enablement for seamless transacting and reporting.

SOCIAL GETS SYNCHRONIZED TOO

 

Fragmentation plagues the social sphere, too. Our in-house FMP has unparalleled dashboard views for easy budgeting and re-allocating, auto-optimizations, and creative review at your fingertips. Our AI connects data and performance from display to social for powerful optimization.

INFLUENCERS – RIGHT PEOPLE, RIGHT PROCESS

 

Influencers create relevance and build brands, so use our unique offering to start and sustain meaningful social conversations. Easily find, hire, and track performance. Extend organic influencer posts and reach your target demo with built-in paid amplification across platforms.

IF CONTENT IS KING, WE ARE ROYALTY

 

There’s no better source of content – including custom – than the Associated Press. It’s one of the world’s most trusted news brands – and we have an exclusive deal with them. We can create, sponsor, and amplify content, plus provide contextual alignment of any content within our formats for additional distribution.

THE STREAM TEAM

 

Our programmatically-enabled video offering lets brands toggle between instream and outstream solutions, capitalizing on user attention to drive Video Completion Rate in a viewable environment across our top publishers.

POWERFUL MULTICULTURAL EXPERTISE

 

Our multicultural team helps brands form genuine connections with audiences through in-culture, in-language creative and authentic consumer insights.

The growth of multicultural audiences is undeniable. Undertone prioritizes insights across diverse audiences in order to create relevant messaging reflective of today’s world. Our creative team doesn’t simply translate English-language work—we develop culture-right work that gets results.

 

TV JOINS THE SYNCHRONIZATION MARCH

 

We are now enriching our Synchronized Digital Branding platform with Alphonso TV – creators of the world’s largest TV data set. This means our award-winning, viewer-grabbing creative can now be personalized across more screens, platforms, and devices at scale.

PUBLISHER SOLUTIONS

YOU CHOOSE THE FORMATS

 

Undertone is an incremental revenue partner providing unique demand through our cross-screen interstitial, in-line, adhesion, and video based advertising solutions. From our extensive portfolio of ad formats, publishers can choose those which best suit them. All of Undertone formats are CBA compliant or run in a CBA compliant manner.

THERE FOR YOU

 

We have a dedicated publisher development team working alongside our partners from negotiation to launch, and a robust supply operations team there to help troubleshoot any issues 24/7. These knowledgeable teams also provide our publisher partners with regular updates, insights and guidance on the best methods to maximize revenue utilizing our formats.

WE GET YOU. AND IT SHOWS.

 

Our ad formats are cross-screen. We support desktop, mobile web, mobile app, in-app, instream and outstream environments. Our formats can be easily integrated through direct tag, header bidding, pre-bid, or exchange environments.

HOW WE DO IT

PROGRAMMATIC BRILLIANCE

 

All our striking formats can be seamlessly integrated with today’s leading DSPs and SSPs. Undertone can transact programmatically, with the highest level of precision and speed.

BEHIND SYNCHRONIZED BRANDING IS SUPERLATIVE TECHNOLOGY

 

Undertone is focused and purposeful about our technology innovation. We invest in AI and machine learning that make us increasingly able to recognize the earliest signals in user behavior. We are continually advancing our Synchronized Digital Branding platform into an even more essential partner for brands who want to replace fragmentation with a beautifully engineered consumer experience.

CREATIVITY ON STEROIDS

 

We make it easy to create beautiful and effective ads – at scale. 

Our advanced but accessible Ad Builder allows for bringing brand stories to life like never before – drag, drop, and dazzle. But we’re not just about creative – we also allow intuitive management and analysis of all campaign assets – in one convenient place.

WORKING TO KEEP OUR INDUSTRY WORKING BETTER

 

Our industry can only succeed if it is trusted by all and transparent to all. That’s why we work closely with the Trustworthy Accountability Group (TAG) – which was created by the 4As – and the Coalition for Better Ads (CBA). We are also longstanding members of the Interactive Advertising Bureau (IAB).

SERVICE THAT NEVER, EVER STOPS

 

Our dedicated teams have a well-earned reputation for dazzling customer service. With 24-hour support including weekend and holiday coverage, we ensure your campaigns receive 100% of our attention, 100% of the time!

BRANDS WHO PUT THEIR CONSUMERS FIRST, PUT US FIRST

 

We are proud to be working with brands who care passionately about user experience. Whether B2C or B2B, they know that our Synchronized Digital Branding delivers a fulfilling holistic experience and protects their brand from badgering consumers with disconnected messages that degrade their relationships rather than elevate it.