The Bronx Zoo client wanted to amplify their newest video content while trying to drive ticket sales. We leveraged an intro animation to draw awareness to how many unique animals call the Bronx Zoo home, while the video showcased some of the more quirky critters they house, as well as the range of experiences at store with a trip to the Bronx Zoo. This campaign was originally slated to launch back in March but was put on hold due to COVID. Due to our great relationship with the Bronx Zoo they looked to re-activate their partnership with Undertone as soon as they were able to.